![]() An Android client was also introduced in 2019. As with the original Shield version, the virtual desktop is also streamed from Nvidia servers. GeForce NOW lets users access a virtual computer, where they can install their existing games from existing digital distribution platforms, and play them remotely. In January 2017, Nvidia unveiled GeForce Now clients for Windows and Macintosh computers, available in North America and Europe as a free beta. This version was discontinued in 2019, and transitioned to a new version of the service that enabled Shield users to play their own games. ![]() Certain titles were also available via a "Buy & Play" model. The subscription service provided users with unlimited access to a library of games hosted on Nvidia servers for the life of the subscription, being delivered to subscribers through streaming video. The Nvidia Shield version of GeForce Now, formerly known as Nvidia Grid, launched in beta in 2013, with Nvidia officially unveiling its name on September 30, 2015. GeForce Now (stylized as GeForce NOW) is the brand used by Nvidia for its cloud gaming service. It will be a long war.Nvidia Shield devices, macOS, Microsoft Windows, ChromeOS, Android, iOS, WebOS Right now, the first battles are just getting started. It is these massive numbers that have so many well-capitalized companies fighting for future ownership of game consumers. Meanwhile with the growth of platforms like Chromebook, PC game users have soared to 1.5 billion, most of them on low-end systems. Console game systems from Sony, Microsoft and Nintendo reach less than 10% of those consumers. ![]() Overall, there are over 3 billion consumers worldwide. For perspective that is almost twice the market cap for Sony and Nintendo combined.ĭFC recently released a report on video game consumer segmentation. With a $17 billion valuation, Epic ironically is able to cast itself as the underdog.įor its part Nvidia has a valuation in the $300 billion range. Really this is a battle of the rich and powerful versus the richer and more powerful. Epic is fighting with Apple and Google over its royalty fees at the same time that Apple announces streaming services like Stadia and xCloud violate the App Store guidelines. The battle over streaming services is part of a larger battle over game distribution. This makes it unlikely Microsoft Flight Simulator will appear on Nvidia’s service. Microsoft Flight Simulator will tax the resources of a high-end Pc and seems a perfect candidate for streaming.īut Microsoft has its own subscriptions services which include Game Pass and the competing xCloud streaming service. Our testers wanted to try out the newly released Microsoft Flight Simulator. Of course, the competition in this space will be pretty intense. The 15-year old kid today can grow up to be an Nvidia loyalist through the experience of GeForce on Chromebook. The beauty of GeForce Now is it can get around those issues.įor Nvidia, GeForce is a great branding opportunity for an entire generation. However, students are getting them in mass. Unfortunately the new Chromebooks that we ordered back in May still have not arrived (they have all been backordered as just about every school in the world is trying to move to one-to-one laptops).Ĭhromebooks have limited storage, memory and they can’t even run many traditional software products, not to mention games. As one San Diego school explained this week: Meanwhile, Chromebook usage is exploding as kids are faced with the challenge of distance learning. In other words, they are using the streaming service because they have no other option. Nvidia says 80% of its GeForce users do not have the hardware specs to play the games they use on the service. The ability to play on Chromebook opens a whole new audience for GeForce. However, it is likely the tip of the iceberg. In the scheme of things this is not much considering the service offers a free option. Nvidia claims GeForce has 4 million registered users that stream 15 million hours of games per month. The reality is that GeForce blows Stadia out of the water in most metrics. ![]() ![]() We have described GeForce Now as a major competitor to services like Google Stadia. This is where GeForce Now can bridge the gap and let consumers experience what an expensive system can provide. Of course, many consumers can not afford to spend big money on a high-end PC rig. Nvidia is known for its PC graphics cards that can cost over $1,000. It was timely that as students are heading back to school, Nvidia announced GeForce Now would be available on Chromebooks. This is surprising as it is arguably the most advanced service on the market. The GeForce Now streaming service has not received a great deal of media attention. ![]()
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